alexH2O
Pitch Decks
Television Production
These pitch-decks serve as visual aids for the presentation of potential television production concepts. This effort in art direction, layout and editorial design has become a specialty.
Newly Wed and Nearly Dead (half-hour comedy)
This deck uses a quirky and spooky visual style to support the creator’s vision. The document achieves a stylized vision of the show while remaining legible and toned down for an executive audience review.
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Black Sheep (half-hour comedy)
This deck blends a street-intensity (i.e., graffiti raw typographic, 90’s style) with the silliness of the comedic lead, Christopher Robinson.
The deck splits the characters, from Chris’s close friends, the fun ones, and his family, the cleaner, religious ones and presents this graphically with a dark to light motif and a change in typographic style.
Mulligan (half-hour comedy, Project 10 Productions)
This deck takes a warmer, more nostalgic approach, using a romantic-comedy visual language with an editorial edge. Film stills, oversized typography and handwritten red create a sense of memory and spontaneity that reflects the story’s central idea: unexpected love.
The layouts shift between bold, type-driven compositions and intimate. imagery, crossing the deck between scrap-book and refined graphic piece. We pumped the dreamy nostalgia by giving the audience obscured looks at the same imagery in a different cropping.
Attraction (Production Company)
Attraction needed a new identity for their b2b communications; something with some guts.
This deck displays the breadth of Attraction's experience with an edgy, 'smoking is back', 'cool kids' take. The copy here has presence beyond it's logic - sure, you could read it, but we went experimental for a reason.
Look, the copy is there - you *can* read it... but, with each page, you can feel it first.
